How custom teamwear can promote diversity and inclusion

When it comes to designing your custom teamwear, there are a few things you might like to consider when ensuring the happiness of the whole playing field! 

Have a think about the following design elements of your personalised kit, which can lend a hand in promoting diversity and inclusion in the sporting world: 

  1. Cultural Patterns and Symbols 
    Incorporating traditional patterns, colours, or symbols that represent different ethnicities or cultural backgrounds can celebrate the team’s diversity. This fosters a sense of pride and belonging for athletes from various cultures. 
  2. Inclusive Imagery 
    Using imagery that challenges gender stereotypes and represents underrepresented groups like women, LGBTQ+ athletes, or athletes with disabilities can promote inclusivity. This helps create a welcoming environment for all athletes.
  3. Empowering Slogans and Messages 
    Printing empowering slogans or messages that promote equality, respect, and acceptance on the kits can raise awareness and start conversations about diversity and inclusion in sports. 
  4. Inclusive Colour Schemes 
    Choosing colour schemes that represent and celebrate diversity, such as the rainbow colours associated with the LGBTQ+ community or colours significant to different cultures, can be a powerful statement of inclusivity. You can have a play around with these colour schemes on Decathlon Club Kit Designer
  5. Adaptive Design Features 
    Incorporating adaptive design features, such as adjustable waistbands or pockets for assistive devices, can make the kits more accessible and inclusive for athletes with disabilities. 
  6. Customisable Options 
    Offering customisable options, such as the ability to choose pronouns or names on the kits, can create a more inclusive and personalised experience for athletes of all identities and backgrounds. 
  7. Inclusive Sizing  
    Ensuring your kit includes sizes appropriate for all team members is super important! To play a good game, you’ve got to be comfortable. Check out our size guide to make sure you’re getting your order just right. 

By thoughtfully incorporating these design elements, custom teamwear can celebrate diversity, promote a sense of belonging, and create a more inclusive and welcoming environment for athletes from all backgrounds. If you need some inspiration, check out the Kit Gallery to see what other grassroots teams are up to!